Metrics & KPIsSocial networks
65 KPIs
% of members active in groups
Average age of active users
Average age of people who like your Page.
Average number of friend requests
Average number of friends/people in network
Average number of group members
Average number of groups that member joined
Number of clicks sent to your site from Comment stories.
Number of clicks sent to your site from Send button messages
Number of clicks sent to your site from stories in News Feed or Page
Number of clicks sent to your site from stories in News Feed or Page
Number of Comments Box impressions on your domain
Number of comments created on your Page's content
Number of comments deleted on your Page's content
Number of deletes of Likes of your Page's content
Number of discussions created on your Page's Discussion Board
Number of existing Reviews modified for your Page
Number of impressions of a Sponsored Story or Ad pointing to your Page
Number of impressions of a story published by a friend about your Page
Number of impressions of your Page posts in an Ad or Sponsored Story
Number of impressions of your posts in News Feed or Ticker or on your Page
Number of impressions on the Send Button on your domain
Number of impressions seen of any content associated with your Page
Number of impressions that came from all of your posts
Number of Likes of your Page's content
Number of new people who have liked your Page.
Number of new Reviews created for your Page
Number of people sharing stories about your Page.
Number of people who are friends of the Fans of your Page
Number of people who clicked on any of your content without generating a story
Number of people who engaged with your Page.
Number of people who have interacted with or viewed your Page or its posts
Number of people who have seen any content associated with your Page
Number of people who saw a sponsored story or Ad about your Page
Number of people who saw any of your Page posts
Number of people who saw your Page or one of its posts from a story published by a friend
Number of people who saw your Page posts in an Ad or Sponsored Story
Number of people who saw your Page posts in News Feed or Ticker, or on your Page
Number of people who saw your Page posts via a story from a friend
Number of people who visited your Page, or saw your Page or one of its posts in News Feed or Ticker.
Number of photos posted to your Page
Number of posts to your Page
Number of stories created about your Page
Number of times people clicked on any of your content without generating a story
Number of times people clicked the Like button on your site
Number of times people have viewed a News Feed story posted by your Page
Number of times people left comments on your site using the Comments plugin
Number of times people posted a link to your site through an action
Number of times people sent messages from your domain using the Send button
Number of times people viewed Like buttons on your site
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