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Q Score

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Definition

The <a href="http://en.wikipedia.org/wiki/Q_score">Q Score</a> is a way to measure the familiarity and appeal of a brand, company, celebrity, cartoon character or television show.

Formula

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Use Case / Interpretation

The higher the Q Score, the more well-known and well thought of the item or person being scored is. The Q Score is primarily used by the marketing, advertising and public relations industries.

Tags

brand

Metadata

Category: Brand · Added: May 17, 2026

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