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Volume of online buzz

Online public relations[None]Number

Definition

Volume of buzz measured in e.g. comments and blog posts.

Formula

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Use Case / Interpretation

How many comments (aka 'buzz') are out there about your brand or a particular issue? How are these levels of 'buzz' changing over time and how do they compare to your competitors?

Tags

blog, blog post, comment, internet

Metadata

Category: Online public relations · Added: May 17, 2026

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