VRM Sales
42 KPIs
Anticipated Growth Rate, Profit
Attrition or churn
Avg Training Telesales Cost
Campaign / Event Cost Revenue Ratio
Channel Headcount
Channel Management Cost Ratio
Competitive Contract Win Rate
Competitive Contract Win-back Rate
Contact Efficiency
Contract, Average Length
Customer Cost / Income Ratio
Customer Profitability Margin
Customers per Segment
Lost Sales Ratio, Stockout
Net Sales
New Account Rate
Number of Sales
Online Telesales Training
Opportunity success/win rate
Promo Response Rate
Proposal Win Rate
Proposal-to-Contract Conversion Rate
Proposed Solution Rate, New Account
Proposed Solutions per Account
Proposed Solutions Rate
Ratio, Successfully Negotiated Contracts
Request for Quote Rate
Revenue per Contract
Sales & Marketing Cost Ratio
Sales & Marketing Expense
Sales Channel Growth Rate
Sales Coverage
Sales Days Outstanding
Sales per employee
Sales Person Productivity
Sales productivity ratio
Sales Return Ratio
Telesales Compensation
TeleWeb Sales Costs
TeleWeb Sales Ratio
Total Sales
Total Sales, New Products
Metrics & KPIs